Caesars Sportsbook has shocked the sports betting industry as it replaces the William Hill brand in the US. Its new welcome offer will certainly be making the competition sit up and do a double take. Caesars are gambling big on customer acquisition by offering an unprecedented $5,000 risk free first bet to new users.

The offer means any losing first bet up to $5,000 will be refunded in the form of free bet credit to the new customer. It’s quite the statement from the gaming industry giant. It gives new players the chance to bet big with a safety net in place.

What makes this welcome offer stand out from the crowd is the sheer scale of it. This bonus offer dwarfs all others currently on offer across the legal betting states.

Currently, sports bettors looking to set up a new account in NJ, MI, VA, TN, CO, IN, IA and WV can avail of this offer. We wait and see what the response will be from competing sportsbooks.


Caesars Sportsbook also announced a number of boosts this week. Of particular interest are the futures for MLB, NBA and European soccer. Most of the big European soccer leagues’ seasons will be kicking off in the next few weeks.

MLB/NBA Future BOOST – $100 Max Bet, Available in All States 

  • Dodgers 2021 World Series Winner and Lakers 2022 NBA Championship Winner BOOSTED to +2400

European Soccer Futures Boosts – $100 Max Bet, Available in All States 

  • Harry Kane English Premier League 2021/2022 Top Goalscorer BOOSTED to +350 
  • Chelsea 2021/2022 English Premier League Winner BOOSTED to +650 
  • Leicester City 2021/2022 Top 4 English Premier League Finish BOOSTED to +550 
  • Atletico Madrid 2021/2022 La Liga Winner BOOSTED to +350 
  • Roma 2021/2022 Serie A Winner BOOSTED to +1800 
  • Leipzig 2021/2022 Bundesliga Winner BOOSTED to +1600 
  • Neymar 2021/2022 French Ligue 1 Top Goalscorer BOOSTED to +800